Created for the agency and sales training manager to give internal sales representatives talking points when selling National General to independent agents. Distributed to existing sales staff and utilized in training for new hires.

Copy below:

Need help conveying to agents the value & benefits National General can deliver?

Get to know the key points of our value proposition and apply it to your everyday strategy!
A “value proposition” is a summary of why a customer should buy a product or use a service.
Here’s our value proposition:
National General builds long-term, mutually-profitable relationships with agents and brokers through competitive commissions, world-class customer and claims service, ease-of-use, unique opportunities for growth and new programs geared toward growing agents’ business.

• Ease-of-use – natgenagency.com, where agents quote, bind and manage all of their National General business, is one of the fastest and most intuitive systems in the industry

• Friendly, on-point customer service from an expert staff dedicated to providing a great experience to agents, brokers and policyholders at every point of contact

• World-class claims service – Backed by a Claims Service Satisfaction Guarantee and 24/7 availability

• Attractive discounts and coverage options from a P&C leader with industry roots dating back to 1939

• Unique growth opportunities, marketing partnerships and long-term profit programs